The heart behind Baked by Whitney

Our Story, Our Purpose

Baked by Whitney began in 2017 after I tasted a strawberry cake pop that completely changed how I saw baking. What started as a hobby making homemade cake pops as gifts, quickly grew into something more when people began asking to buy them. Seeing their excitement and smiles inspired me to turn my love for baking into a business. Baked by Whitney began in 2017 after I tasted a strawberry cake pop that completely changed how I saw baking. What started as a hobby making homemade cake pops as gifts, quickly grew into something more when people began asking to buy them. Seeing their excitement and smiles inspired me to turn my love for baking into a business.

Dessert should be more than just a sweet bite. It should be an experience that makes people happy. My goal is to craft desserts that are fun to look at, exciting to taste, and made to fit every special moment.

Behind Baked by Whitney

Hi, I’m Whitney Espinoza, I’ve been baking since I could remember and started officially after one unforgettable strawberry cake pop inspired me to create my own. What began as a hobby of gifting treats to friends and family soon turned into a small business built on creativity, flavor, and fun.

Here in Toledo, Ohio, I craft desserts that are more than just sweets they’re moments of happiness. Every cake pop and cake I make is designed with love and a touch of personality, blending trendy design with simple, delicious flavors.